In Practice:
Dean Dyson

Can you describe the founding story of the studio and the core mission that drives your work?

I have always been drawn to architecture and the creative industry even before I really knew what the art truly was. I have been inspired & mentored by many great designers along the way but I always knew that I wanted to have my own design studio eventually. I wanted the opportunity to share my craft and to make a positive impact on others and the way they live.

We aim to inspire and challenge the vernacular through the designs our Studio creates. We want to use this power to positively influence the way someone feels, socialises, interacts, and engages on a daily basis. We always aim to approach a project in a unique way, considering broader subjects beyond materiality and space. Impacting people on a much deeper level that often themselves are not even aware of.

How has integrating Programa into your studio operations impacted your project management efficiency, especially in terms of workflow and task scheduling?

Programa has been a real game changer for our studio. It enables us to both schedule with ease and have 24/7 access, particularly when on-site which has been a huge difference for us.

Can you share any specific examples where Programa has streamlined the specification process in your recent projects?

We spend hours researching new products and materials and when we now find a product that we love, Programa gives it a home. The software makes it so easy to find for use to again and again across different projects with the click of a button.

Can you share any specific examples where Programa has streamlined the specification process in your recent projects?

We spend hours researching new products and materials and when we now find a product that we love, Programa gives it a home. The software makes it so easy to find for use to again and again across different projects with the click of a button.

In what ways has Programa enhanced your client communications, and do you feel it has added value to your client relationships?

The client dashboard has allowed us to interact with clients directly with the click of a button rather than continuous issues back and forth to finally get approval. It lets us share our ideas quickly and get feedback / sign off with a much more streamlined approach.

How would you describe your studio’s culture and working environment?

Our studio thrives on a close-knit and collaborative culture, and we promote strong teamwork and synergy among our team members. We have intentionally cultivated an environment where everyone works closely together, which has proven to be the foundation of our success. This close interaction not only enhances communication and understanding but also encourages creativity. Everyone has a shared passion for architecture and design, and we take pride in nurturing an atmosphere that values everyone’s contributions while emphasising the collective strength of our team. This camaraderie and tight-knit working dynamic enable us to consistently deliver great results to our clients and create a fulfilling professional experience for our team.